Report: Orphaned blogs taking up limited Chinese bandwidth

Shanghai, China – A recent report finds that China’s severely limited bandwidth is being sapped by blogs that have been “orphaned.”  The phenomenon occurs when a user fails to post updates and, after a period of significant neglect, finally abandons the online journal.

The report finds that most Chinese citizens begin new blogs, rather than update old ones, after an average of 8 months of neglect.  “I needed a fresh start,” says Tan Dao, an economics major at the University of Shanghai, who is now on his third blog. 

“I just got busy and lazy, I guess, and didn’t update my blog for about a year.  It would have been embarrassing to post again, never mind that all my friends probably haven’t looked at it in 11 months…so I just started another one,” Dao explains.  The average resident of China has 3.6 blogs. 

The study finds that subsequent blogs tend to take on a slightly different look and feel, and are devoted, at least initially, to a specific theme.  This finding is contradictory to a previous study, which claimed that all Chinese blogs look the same.

China’s population, now approximately 1.3 billion, has led to a soaring data density.  The country’s bandwidth per capita (bpc) is currently the lowest in the world.  Orphaned blogs, most of which have active RSS feeds, links with search engines, and embedded images and videos result in a critical bandwidth shortage.      

According to most experts, these recent findings will undoubtedly lead China to implement a “One-Blog” policy, strictly sanctioning those who begin new blogs.   


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